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Simple names can't contain this music
Explore musical subcultures from the web, going beyond the hashtags that identify them. Thanks to new technologies and the internet, music is evolving and spreading at a phenomenal rate.
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Season 2
Health goth
Hashtags S2E1
Is it about an aesthetic movement or about movement with an aesthetic? The debate over health goth heats up.
12 min
Gqom
Hashtags S2E2
How a mesmerising blend of tribal and house music was born on the streets of Durban, South Africa.
14 min
Kawaii
Hashtags S2E3
A euphoric culture of happiness, Kawaii was born in Japan and is the backbone of the 'cute underground'.
11 min
Grime
Hashtags S2E4
Evolving from hip-hop, electronic, and dancehall, grime is a murky musical movement full of passion.
15 min
Season 1
Don't Call It #AltR&B
Hashtags S1E1
The internet has speeded up how genres like R ‘n’ B evolve, helping artists distribute their true visions.
12 min
Don't Call It #CloudRap
Hashtags S1E4
Discover cloud rap, an internet-born hip-hop microculture.
10 min
Don't Call It #Tumblrwave
Hashtags S1E5
Microblogging site Tumblr has given a voice to a wide variety of artists.
7 min
Don't Call It #BlogPop
Hashtags S1E6
Shattering old musical classifications, the internet’s accessibility has redefined the concept of pop music.
6 min
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Grime
Hashtags S2E4
Evolving from hip-hop, electronic, and dancehall, grime is a murky musical movement full of passion.
15 min
Atari
The Ripple Effect S2E6
Nolan Bushnell changes global entertainment with his invention of an electronic, monochrome square ball.
26 min
Don't Call It #BlogPop
Hashtags S1E6
Shattering old musical classifications, the internet’s accessibility has redefined the concept of pop music.
6 min
Chile: the power of the gaming community
Part of the Game S3E2
Learn about the impact of LOL in Chile and how professional competitions set a standard in the country.
9 min
Manjula Lee on thinking forward
Red Bull Basement Sessions S1E3
Tech entrepreneur Manjula Lee on creating a world-leading platform to build a fair and sustainable future.
4 min
Maylee Todd
Sound & Vision S1E3
Indie artist Maylee Todd is a jill of all trades, with musical influences ranging from disco to bossa nova.
7 min
Don't Call It #CloudRap
Hashtags S1E4
Discover cloud rap, an internet-born hip-hop microculture.
10 min
Grime (ES)
Hashtags S2 E4
Born in the London underground scene and spread by pirate radio, Grime is a murky musical movement that's been simmering under the surface for years. With a punk-like energy and a global influence on culture, Grime is a music style with passion.
15 min
Olimaclan
Played S1E3
Meet Olimaclan, the first Chilean esports player to be hired by a professional football club.
8 min
Music's future
Liquid Science S1E5
The legendary GZA, founder of Wu-Tang Clan, explores the future of music technology.
21 min
E.A.T.
The Note S1E3
How the worlds of art and engineering were revolutionised during the 60s and 70s.
15 min
Real Butt Sniffin' Pugs
Screenland S1 E4: Extra
Meet the pooches that inspired the game, each of them a bundle of quirky personality traits.
2 min
Don't Call It #BlogPop (ES)
Hashtags S1 E6
Shattering old musical classifications, the internet’s accessibility has redefined the concept of pop music. With the internet becoming the mainstream, artists such as AlunaGeorge and Charli XCX speak on the potential of any song becoming popular.
6 min
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